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KHADI: A CLOTH AND BEYOND...
After the succesful season 12 of First India presents Fashion Connect and designers embracing oldschool glamour in India, seems like the fashion police made the next stop in London in order to bombard our social media with the latest tea on what’s popping in the domain of style. Yes, you guessed it right, you’re about to have inside access to some of the ‘can’t miss’ moments at the First India Fashion Connect Season 13, in association with India Fashion Week London, held at Novotel London Hammersmith, London on November 20. Khadi, a versatile fabric which on washing is more enhanced, showcasing the weaving art of Rajasthan in imbibing the innovative Khadi fabric including Houndstooth and Plaid Patterns, amalgamating the Indian Khadi with Victorian Era, renowned Fashion Designer Farha Ansari presented the Fall/Winter collection at India Fashion Week.
S.E.W.A, Society for Empowerment of Women Artisans where the talented weavers of Jaisalmer, Barmer and Chomu have created the fabric which is in sync with the environmental friendly requirements of being eco-friendly and sustainable. Khadi which once became a symbol of freedom struggle is helping many artisans which believe in creating natural and body friendly fabrics by using natural dyes and hand woven techniques, this also places it in a fabric which leaves minimal carbon footprint. In an era where Make in India, Eco-friendly, sustainable, traditional art, saving the art of Handicrafts are the demand of the times, Khadi is one answer to all. S.E.W.A helps and empower women artisans to generate much needed household income to rural Indian communities. Taking inspiration from Modern Women who are equally responsible citizens, Farah Ansari showcased and designed the garments which are modern yet traditional forms of fabric, from here comes the collection BUNAI which was highly appreciated and got accolades. Students from Poddar International College Priya Rana, Charul Verma, Rajul Jain, also contributed in the conceptualization and implementation of the designs showcased at IFW, London.